Laid-Back Luxury
Discover a sun-soaked secluded oasis, a community of families and friends who share a love of nature, of active living, and of the finer things in life. Discover Admirals Cove private country club in Jupiter, Fl, where an immense wealth of world-class amenities – golf, tennis, pickleball, boating, dining and relaxing – is ready to become a part of your everyday life.
I was accountable for giving the Admirals Cove brand a refresh. This included a logo tweak, communication tool overhaul, website redesign, photoshoot and video shoot.
The Club Tour
I led the team in planning, directing and working with a photographer and videographer to execute on a shoot crafted to gather all content for the new website design, marketing collateral and virtual tour (available for COVID conscious buyers).
I directed my team in designing the beautiful new website, showcasing the product of a successful shoot.


A New Spa
One challenge was planning and directing a video to promote the opening of the new spa amidst the COVID-19 pandemic.